“Kantar Prospera” announces the results of the law firm client survey: Ellex – rated the best
Clients today hold Lithuanian business law firms to very high standards, expecting competence and experience with large and international projects, as well as a good firm reputation. These expectations have risen significantly this year. This is confirmed by the annual Kantar Prospera Tier 1 Law Firm Review of Lithuanian law firms for 2024, in which Ellex Valiunas was recognized as the unbeatable leader, both in overall performance and across all individual legal areas.
Ellex Valiunas Managing Partner Rolandas Valiūnas said that leadership today is largely defined by client feedback: “The highest recognition for a law firm, as with any business, is positive client feedback, followed by client recommendations. Ellex has held the top spot in client surveys for several years in a row, but this year is exceptional because clients rated us as absolute leaders by an even greater margin – in many areas, we outperform other law firms almost twice over. I am very proud of the entire Ellex team, which contributes to such a high overall rating through their daily work, and I am happy for our clients, who receive the highest quality services that best meet their needs and expectations,” Valiūnas said.
In recent years, the firm has heavily invested in improving client experience, process and system innovations, including substantial investments in artificial intelligence tools that allow lawyers to spend less time on administrative tasks and focus on client challenges. A significant amount of attention and investment has also been directed towards improving lawyer qualifications, ensuring that lawyers not only understand their professional field but also the specifics of their clients’ businesses, thus maintaining the highest client service standards and offering creative and precise solutions to business problems.
In the Kantar Prospera survey, representatives from companies and organizations evaluate law firms in 14 different categories, as well as professional competencies in specific areas of business law. The overall assessment, which encompasses all these categories, is considered the main measure of evaluation by market players.
The Kantar Prospera Tier 1 Law Firm Review of Lithuanian law firms this year included 119 organizations operating in the Baltic region, each of which spends at least 15,000 EUR annually on legal services. Of those surveyed, 54% were top-level executives, and a third were corporate lawyers and heads of legal departments. The study, based on client surveys, this year included law firms such as Cobalt, Sorainen, TGS Baltic, and Motieka, but clients also commented on firms like Triniti Jurex, Walless, Widen, and Eversheds.
Although there are various law firm rankings, Kantar Prospera Tier 1 Law Firm Review stands out because it offers a much broader perspective and allows for more qualitative insights compared to rankings such as The Legal 500 and Chamber and Partners, whose results are also influenced by firms’ self-submitted applications and subjective evaluator judgments.
Ellex is the largest law firm in the Baltic States and the largest in terms of partner numbers. It is also the number one advisor to foreign investors in the Baltic region, having advised more than 50% of the top 100 foreign investors to date.